Post by politicidal1 on Sept 8, 2023 0:49:53 GMT
During a presentation at Goldman Sachs Communacopia and Technology Conference (courtesy of The Wrap), Warner Bros. Discovery's CEO reflected on the company's strategy for their big franchises, which he feels are "underused":
"One of the other real strengths of Warner Bros. is we talk about the great IP that Warner Bros. owns. But, for us, the challenge is that our content, our great IP — Harry Potter, DC, Lord of the Rings — that content has been underused. We think there's a lot of shareholder value in attaching a 10-year DC — a real plan around DC, bringing Harry Potter back to HBO for 10 consecutive years, doing multiple movies of Lord of the Rings."