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Post by NoRevisionism on Mar 26, 2018 19:54:48 GMT
Watch it before its pulled. Is this racist? -----------------------------------------------------------------------------------------------------------------
"Heineken has come under fire for a new commercial with the slogan 'sometimes lighter is better' that many, including Chance the Rapper, are calling 'terribly racist'.
Chance, 24, tweeted a clip to the commercial, which features a bartender sliding a bottle of Heineken's light beer to a woman looking down sadly at a glass of wine.
The bottle passes a black man sitting at the bar, a black guitar player, and a black model before landing on the woman's table.
The ad shows a bartender sliding a bottle of Heineken's light beer to a woman looking down sadly at a glass of wine. The beer then slides past multiple black people at the bar.
The last person spotlighted is a black model who walks by and stares at the beer as it passes.
'Sometimes lighter is better,' the slogan reads as the commercial ends with the woman laughing along with two white men.
Chance took to Twitter to call out the Heineken ad on Sunday, bringing it to the attention of many of his fans.
'I think companies are purposely putting out noticeably racist ads so they can get more views,' he tweeted on Sunday.
'And that s**t racist/bogus so I guess I shouldn't help by posting about it. But I just gotta say tho. The 'sometimes lighter is better' Heineken commercial is terribly racist omg.'
The bottle lands on a woman's table next to her glass of wine and displays the slogan 'Sometimes, lighter is better'
The ad then ends with the woman laughing with two men at the party, both of whom are white."
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Post by Jam Jar on Mar 26, 2018 20:16:23 GMT
I'm not actually sure.
I don't really understand the ad.
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Post by peachy on Mar 26, 2018 20:19:10 GMT
It can be taken two ways.
'Sometimes' implies not most of the time, therefore implying darker is better most of the time. Either way is racist. There's no reason to bring race into the color of a beverage.
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Post by scienceisgod on Mar 26, 2018 20:23:21 GMT
Peanut butter sandwich is racist.
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Post by NoRevisionism on Mar 26, 2018 20:27:26 GMT
It can be taken two ways. 'Sometimes' implies not most of the time, therefore implying darker is better most of the time. Either way is racist. There's no reason to bring race into the color of a beverage. Oh bullshit. Black patrons are shown enjoying themselves at the bar same as white patrons. Cant white & black people sit at the same bar? Its the same tag line that plays with other Heineken Light ads. The black woman doesn't have a bone in her nose peeling a banana with her feet! Nothing racist here! This is complete & utter invented PC, ticky-tack, bullshit.
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Post by NoRevisionism on Mar 26, 2018 20:36:50 GMT
Is this racist?
Hell no! Nothing Lando does is racist!
(and he's the only one JJ (cocksniffer II) Abrams hasn't killed!)
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Post by Deleted on Mar 26, 2018 20:50:10 GMT
I'm trying to grasp the point of the ad. It does seem to be alluding to skin tone.
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Post by Deleted on Mar 26, 2018 21:02:18 GMT
If the bald black girl wants a hug I will hug her.
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Post by NoRevisionism on Mar 26, 2018 21:49:19 GMT
If the bald black girl wants a hug I will hug her. Shit I'd let her eat cookies in bed to prove I'm no racist.
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Post by Deleted on Mar 26, 2018 23:33:53 GMT
nah that is silly. its not racist.
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Post by ayatollah on Mar 26, 2018 23:39:32 GMT
If the bald black girl wants a hug I will hug her. Shit I'd let her eat cookies in bed to prove I'm no racist. Rupaul forgot his wig. Check to see if its in your bed.
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Post by NoRevisionism on Mar 27, 2018 0:29:04 GMT
Shit I'd let her eat cookies in bed to prove I'm no racist. Rupaul forgot his wig. Check to see if its in your bed. ------------------------------------ Is this why they only want anal?
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